5 Keys to Social Media Success – Part 1

5 Keys to Social Media Success – Part 1

“Why should I even have a Facebook page,” or “I’m not sure what to do on social media…it always seems to be changing and shifting…I just can’t keep up.” These are but a few of the common responses to using social media as a business tool. Makes sense...
Marketing 101: Goals Are EVERYTHING!

Marketing 101: Goals Are EVERYTHING!

Dear Business Owner, Can you tell me what your marketing goals look like? More importantly, have they worked to bring you business? For most, the answer is uncertain. Oftentimes, people think of marketing as a necessary evil, only completing the task in the same...
Happy Holidays!

Happy Holidays!

Peppershock Media’s Happy Holidays Norman Rockwell’s Freedom From Want Norman Rockwell’s Freedom From Want, also known as The Thanksgiving Picture or I’ll Be Home For Christmas, is widely held as an iconic representation of a holiday...
Facing your Marketing Fears

Facing your Marketing Fears

Shocktoberfest is creeping quickly around the corner and this year we have added a new fear factor to the mix. Before our annual spooky bash in the studio, there will be a business success workshop! Along with two spectacular guest speakers, this year President and...
Setting and Tracking Marketing Goals

Setting and Tracking Marketing Goals

You are smart, but how about your marketing goals? Are they smart too? When thinking about your marketing strategy and goals over the next 12 to 24 months, start with defining what makes you successful in your efforts. By understanding your goals you can create...
13 Tips for Developing an Email Marketing Campaign

13 Tips for Developing an Email Marketing Campaign

Disrupt, Connect & Inspire. That’s the whole point of a campaign isn’t it? Disrupt a viewer and catch their attention and connect your content to their lives somehow, and finally inspire them to take action. Whether it’s “buy a ticket, make...
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