Leveraging Your Local Radio Stations

Leveraging Your Local Radio Stations

I was asked, “How can we effectively partner with radio stations to do more than just spots (commercials or public service announcements) on the air?”   Here are my thoughts about radio. I encourage our radio reps to chime in too for any additional ideas or...

7 Solid Marketing and Advertising Tips

Strategies to Grow Your Business Without Burning up the Budget You’ve heard the term, “throwing it at the wall and seeing what sticks” or “taking a shotgun approach” when it comes to marketing. And as tempting as it is to try a little of this and a little of that, in...
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