Commercials and Video Content for Professional Rodeo

The Snake River Stampede rodeo is one of the top PRCA rodeos in the United States and one of the premiere rodeo events in the world.  Peppershock Media is lucky enough to have this great organization and professional sport right in our own backyard here in Nampa, Idaho.  Each year we produce new spots for traditional broadcast TV, streaming video ads, radio commercials and social media video content to help promote the rodeo.  We push ourselves to stick with tradition while also being innovative.  Our Western heritage shines through in these videos and we love being involved.

From behind the chutes of a bull ride to the desert of Idaho with the stagecoach and a team of horses, we’ve shot it all!  GoPros, drones, up close and personal and huge wideshots showing off a sold out crowd, each frame of video telling a portion of our story.

Each video production has a goal, a purpose and it’s our job to help define the vision.  The Snake River Stampede is an annual event not to be missed here in Southern Idaho.  Our videos show the true grit, dedication and thrill of the sport of rodeo.

As we work with the board and Executive Director, it’s always our goal to bring a new perspective to the rodeo.  PreProduction is the process of ideating, exploring, discussing, scripting, location scouting and planning.  We then move into production whether that’s onsite at the rodeo grounds or out in the desert, we get to play, professionally of course!  PostProduction is where the magic happens and the vision comes to life.  Video editing, color correction, voice over, sound FX and motion graphics get layered up and rendered out into the final piece.  It’s a very open and collaborative process working closely with our clients.

Here’s a small sampling of the videos we’ve produced for the rodeo over the years.  As this is being written in 2025, the rodeo is celebrating 110 years of “The Wildest, Fastest Show on Earth…The Snake River Stampede!”