Rebrand, Rename, and Recharge

In 2019, Amazon Accountants embarked on a complete transformation, rebranding as Click & Mortar Accounting to better reflect the company’s expanding services and modern approach to accounting. More than a name change, the project required a cohesive visual identity that would communicate professionalism, accessibility, and technology-driven solutions for today’s entrepreneurs.

Peppershock partnered closely with Click & Mortar Accounting to develop the new brand from the ground up, including a logo, brand standards, website, marketing materials, and trade show assets. Together, these elements established a consistent identity that helped launch the company’s next chapter with confidence.

See Click & Mortar Accounting’s website.

Peppershock designed two versions of the Click & Mortar icon to ensure the brand remained recognizable across a variety of digital and print applications. The simplified icon system provides flexibility while maintaining a consistent visual identity.

Click & Mortar Accounting serves modern, technology-focused businesses that value efficiency and simplicity. The logo was intentionally designed with a clean, contemporary aesthetic that reflects those expectations while creating a professional and approachable brand that stands apart in the accounting industry.

The rebrand extended seamlessly into a complete website redesign. Built around the same principles of clarity, functionality, and ease of use, the new site gives prospective clients a straightforward path to learn about services, explore the company’s expertise, and connect with the team. Subtle visual touches add personality while reinforcing the approachable nature of the brand.

View the full website.

Booth Exhibit

To support the new identity beyond digital channels, Peppershock designed a series of trade show display panels that carried the brand into face-to-face interactions. The exhibit reinforces the clean, modern aesthetic while helping Click & Mortar present a polished and professional presence at industry events.